New Market Report Now Available: Nappies/Diapers/Pants in Iran
Socioeconomic changes caused consumers to have higher disposable incomes in 2013. As a consequence, they were able to afford nappies/diapers/pants more often than in the past. In 2013, mid- and high-income consumers continued to purchase nappies/diapers/pants, boosting the growth of the category. Consumers were able to spend on the products they considered convenient, and chose to purchase nappies/diapers/pants.
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