Now Available: Oral Care in China
Oral care registered a slight decrease in value growth from 10% in 2012 to 9% in 2013, yet was still fuelled by strong consumer demand. The effectiveness of alleviating the pain of bleeding gums and periodontitis was highlighted by consumers when buying toothpaste and dental floss. Oral hygiene was another key driver behind value growth in toothpaste and mouthwashes/dental rinses in 2013. The integration of two or three functions such as anti-allergic, teeth protection, teeth whitening and breath refreshing illustrated...
View full press release