New Market Research Report: Chocolate Confectionery in Iran
Chocolate confectionery still has a very low base in Iran and this product is not considered a first-choice snack option for the majority of consumers. Consumption of chocolate is mainly limited to children, and adults usually prefer other options like biscuits and cake. However, sales of this category have been growing at a rapid rate during the last decade as a result of better availability and range diversity. However, the difficult economic times and high rate of inflation hampered growth...
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