New Market Report Now Available: Menswear in Chile
In 2013, department stores maintained the same strategy they had used for the previous few years. They sold private label products with very similar designs to the more-recognised brands they also sell, but at cheaper prices. For example, in 2013, plaid shirts were popular, with every brand/private label line including them in their product sets. In this way, everybody could buy products that were in fashion, choosing their product of preference according to the price they were willing to pay,...
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