New Market Study Published: Confectionery Packaging in India
Adult consumers' craving for luxury and premium chocolates, such as Lindt, continued to grow further in 2013. To tap into the trend, manufacturers of premium chocolates, such as Chocoladefabriken Lindt & Sprungli expanded their presence in premium stores, such as Brown Tree, in urban areas. Interestingly, gourmet chocolate manufacturers including Japan's luxury chocolate maker Royce also made foray into India's premium chocolate segment in 2013. The sales of premium chocolates were supported further as consumers continued to prefer gifting premium...
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