Sugar Confectionery in Morocco - New Market Report
Morocco boasts one of the largest young populations in the region with rising disposable income. Despite growing awareness of health, schoolchildren and teenagers are largely attracted by sugar confectionery. Towards the end of the review period sales of sugar confectionery were increasingly driven by products aimed at children. Lollipops and such products as pastilles, gums, jellies and chews benefited from an on-going upgrade towards fancier shapes and more fizzy tastes.
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