Canned/Preserved Food in Israel - New Study Released
Canned/preserved food continues to face pressurefrom frozen and chilled food and suffers from the reputation of being less healthy, as it is rich in sodium and preservatives. However, the most significant competitive advantage of canned vegetables is its attractive price. For example, canned peas and carrots cost around NIS7.00 per 550g compared to frozen packs at NIS19.00 per 800g. Another aspect is that canned vegetables is often used for chilled dishes while frozen vegetables are generally fried or baked and...
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