Russia Food & Drink Report Q3 2014 - New Market Report
A weaker rouble in 2014 has been a major concern for food and drink and wider consumer-facing companies as it has made importing raw materials into Russia more expensive, and weake ned the purchasing power of the consumer base. However, over the past month or so the rouble has strengthened as the Ukraine/Russia crisis has cooled down. This improves the outlook for private consumption over the rest of 2014 vis-a-vis the outlook two-three months ago.
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