Boston, MA -- (ReleaseWire) -- 07/22/2014 -- In 2012, HDPE bottles were the most popular packaging in home care and constituted 21% of entire packaging utilised in the market. However, there was a noticeable tendency of declining share of HDPE bottles to the benefit of competing packaging types, mainly PET bottles. This phenomenon was particularly visible in multi-purpose cleaners, hand dishwashing, liquid fabric softeners or kitchen cleaners. PET bottles are less cost intensive for the manufacturers and attractive in terms of visual properties. Moreover, their technical parameters (eg resistance and durability) are not far behind HDPE bottles.
In 2012, HDPE bottles dominated PET bottles in home care, especially thanks to high consumption levels of scouring agents, toilet liquids and hand dishwashing. However, it is expected that home care will see a gradual shift from HDPE to PET bottles. Over the forecast period PET bottles are predicted to see healthy actual growth in such categories as liquid fabric softeners, hand dishwashing, multi-purpose cleaners or window/glass cleaners. Hand dishwashing is expected to have positive prospects for PET bottles due to the rising demand for private label and economy branded products. PET bottles will gain in importance thanks to their transparency, which enables consumers to see the liquid inside.
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Discover the latest market trends and uncover sources of future market growth for the Home Care Packaging industry in Poland with research from Euromonitor's team of in-country analysts.
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The Home Care Packaging in Poland market research report includes:
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Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
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