Boston, MA -- (SBWIRE) -- 02/06/2014 -- Product Synopsis

- "Innovation in Beverage Packaging 2013"is a detailed analysis of and insight into recent packaging innovations in the global beverage market related to key trends, drivers, and issues.

- The report is a result of extensive research to provide a comprehensive understanding of the global beverage market and packaging consumption; this clearly establishes market trends, packaging dynamics, and areas of future growth.

Introduction and Landscape
Why was the report written?
In an increasingly fast moving and competitive marketplace, innovation in packaging continues to play a key role in new product development and branding in the global beverage sector. This report clarifies and quantifies future demand patterns and the types of innovations best placed to exploit them, so packaging manufactures and suppliers can plan for the future in confidence.

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What is the current market landscape and what is changing?
Beverage markets continue to become more competitive and sophisticated as manufacturers and marketers increasingly look to develop products to satisfy regional preferences. Packaging innovation is required to meet the various and changing needs of all sections of the supply chain - from the manufacturer through to consumer - within an increasingly demanding regulatory environment. As a result, understanding the shifting market dynamics is key to ensuring maximum sales in the future.

What are the key drivers behind recent market changes?
Packaging suppliers need to react to the changing demands of consumers and regulation in order to plan for the future. But, it's not all cost reduction and light weighting. Packaging needs to adapt to a more complex picture of how consumption needs vary by product category and positioning. More specific product positioning by finished goods manufacturers and retailers in many cases means more specifically tailored packaging - creating opportunities for the industry.

What makes this report unique and essential to read?
This report provides a comprehensive analysis of the beverage packaging landscape, including a mix of beverage market data related to recent packaging innovations, which are identified across Rigid Plastics, Flexible Packaging, Paper and Board, Rigid Metal, Glass, and Labels. This report also provides an update on new beverage packaging technologies and developments.

Key Features and Benefits
Detailed coverage of key packaging innovations in the global beverage market, such as Peroni's new 33cl glass bottles for Peroni Gran Riserva Beer, which is 40% lighter than its previous version. Pack materials and components covered include Rigid Plastics, Flexible Plastics, Paper andBoard, Rigid Metal, Glass, Closures, and Labels.

Companies Mentioned in this Report: Heineken, PernodRicard, Ommegang, Beatson Clark, Owens-Illinois, Peroni, Crystal Head Vodka, Doric Foods, APPE, Cefour Wine and beverage, fetzer, Seoul WooyooAchim-E, gepack, faker, Sidel, P.E.T. Engineering of San Vendemiano, Carlsberg, McCormick Distilling, Coca-Cola, Petainers, brickwood, Growerscup, AlliedFlex, Smurfit Kappa, Amcor, Gilles Louvet Vineyards, Mespack, Bornfire Wine, Ecolean, Webb deVlam, SIG Combibloc, Vernissage, Clovers, TetraPak, Keienburg GmbH, Churchkey Can Co., Sowa Aluminum Can Corporation, Rexam, FavoritStolica, LaitilanWirvoitusjuomatehdas, Miller Lite, Anheuser-Busch InBev (AB InBev), Ball Packaging, Molson Coors, ORG Packaging, Novelis, Avery Dennison.

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