Pune, Maharashtra -- (SBWIRE) -- 12/12/2019 -- Instant Fruit Juice Powder Market 2019

Description: -

The global instant fruit juice powder market is anticipated to boost during the forecasted timeframe. There are several reasons foreseen to be accounted for the market growth. One of the primary reasons leading to the rise in sales of the instant fruit juice powder products is the rich health benefits associated with it. These powdered products are processed beverage drinks which are flavoured. These may contain chocolate mix, instant mix, fruit mix, and others. The product can be easily mixed with water to prepare fruit juice resembling instant drink. The drink prepared contains added sugar, high quantity of vitamins and minerals, and other nutrients. The potential benefits include improved metabolism rate, added functionality, and enhancement in health hydration. All these benefits related to the health drink is estimated to boost the Global instant fruit juice powder market over the next years. The instant fruit juice powder is finding high traction with the youngsters including kids and teens. The instant drinks are conveniently prepared by kids themselves by mixing powder with water and they come in various flavors. Also, the aromatic taste provided by these powdery juices along with energy is another factor responsible for its adoption among adults as well. So, this is a major factor expected to improve the revenue share of the global instant fruit juice powder market worldwide.

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Major Key Players

MIRACLE
G. G. Foods
Nanguo Foodstuff
Mondel?z International
Chunguang
Socona
Nutra Green
Vitaz Food and Beverages Pvt Ltd
Raj Process Equipments & Systems Pvt. Ltd

Owing to the changing lifestyle of the new generation of consumers, a lot of transition is also seen in their eating habits. This is proving true, especially for the developing economies due to the increase in disposable income of the people. Apart from that, the ascending number of working population is also shifting towards these instant fruit juice powder drinks. The convenience factor along with the health benefits like reduction of fatigue is making the powdered drinks famous among corporates. This factor is also predicted to grow the sales of the product in upcoming years. The majority of players involved in the manufacturing of the product are adopting innovative ways to attract consumers. Due to the strong competition in the market, consumers are able to access different array of products with reasonable cost. Furthermore, the companies are making full use of social media , print media and celebrity endorsements to advertise the product. This will create an ascension in the growth of the Global instant fruit juice market in the forthcoming years.

The only factor that can lower the sales of the instant fruit based drinks are the adulteration in powdered beverages. Along with that, less awareness regarding health benefits of the product will lead to a reduction in sales. But the retail market penetration by the supermarkets and other convenience stores is all set to raise the scope of the market in the near future.

Market Segmentation

The report has divided the market for the product in two categories. The first category is the product type which includes powdery form of apple juice, lemon juice, coconut powder, grape juice, kiwifruit juice, and others. The second category is based on applications type including supermarkets, convenience stores, and online stores.

Detailed Regional Analysis

This report studies the market for the following regions of North America, Europe, China, Japan, India, and Southeast Asia. North America leads the spot followed by Europe for instant fruit drinks. But Asia Pacific is also foreseen as a potential market owing to the increasing economic conditions of the people.

Industry News

March 2019 : A private food sector firm named Butterfly based in Los Angeles, has announced overtaking of the CA based nutrition supplements firm Orgain Incompany. Orgain is famous for manufacturing of organic nutrition products. This deal will help the parties to expand their customer base.

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Table of Contents – Major Key Points

1 Report Overview
2 Global Growth Trends
3 Market Share by Key Players
4 Breakdown Data by Type and Application
5 North America
6 Europe
7 China

Continued….

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