Boston, MA -- (SBWIRE) -- 02/13/2014 -- Both mortgages/housing and consumer credit lending slowed in 2013, but remained firmly in positive territory. Lower margins for prime mortgage loans are guiding chartered banks to seek higher growth lending opportunities. Record low mortgage payments as a percentage of income are keeping consumers spending, but the days of double-digit gains in home equity are past. Consumer borrowing will become more dependent on gains in income rather than home-asset appreciation going forward.

Euromonitor International's Consumer Lending in Canada report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

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Product coverage: Consumer Credit, Mortgages/Housing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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- Get a detailed picture of the Consumer Lending market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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