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"Laundry Care in Mexico" Published

New Consumer Goods market report from Euromonitor International: "Laundry Care in Mexico"

 

Boston, MA -- (SBWIRE) -- 04/23/2014 -- During 2013 liquid tablet detergents started to be sold in Mexico, thanks to the introduction of Ariel Power Pods (Procter & Gamble). The product received strong marketing support, including television advertisements featuring a group of grandmothers explaining to younger generations that even though they washed clothing in a traditional way, the new way to do it is by using Ariel Power Pods. Given that the product is more expensive than powder and liquid detergents, it likely to continue to...

Euromonitor International's Laundry Care in Mexico market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

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Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Laundry Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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