San Francisco, CA -- (SBWIRE) -- 08/11/2014 -- Search engine optimization is a relatively new industry, and yet has become one of the most essential marketing strategies for businesses of all sizes. With over two thirds of initial inquiries being made online and the vast majority of those through search engines, businesses can transform their success by connecting with users at their point of search. Lead Gen (http://www.leadgen.co.uk) is a new UK SEO consultancy offering businesses the opportunity to identify and exploit their niches to increase the number of leads generated.

Lead generation is the lifeblood of any business and it is becoming more reliant on online traffic than ever before. Lead Gen specializes in identifying how customers search and select a product or service so that they can exploit this to increase the visibility for their customers. Once the “where and how” part of a customers’ behavior is identified Lead Gen uses their SEO skills to position clients at the forefront of those searches. With high search engine rankings for searches that convert clients cannot fail to get a healthy return on investment.

The results can be dramatic, and Lead Gen specialize in creating high quality leads through white hat practices, and then going a step further to help businesses understand how to handle and convert those leads into sales to maximize their prosperity.

A spokesperson for Lead Gen explained, “We have a dedicated team of experienced SEO experts who have now chosen to specialize in lead generation after seeing the transformative power it has for businesses and clients. We still offer SEO services that are designed to help businesses create a lasting online legacy of authority within their chosen field which pays dividends in establishing trust among users, but we take pride in how our Lead Generation services are ahead of all the rest. We have also authored SEO and Lead Gen 101 guides to help businesses understand how each is vital to their future and how we can play a pivotal role in creating lasting success. Our skills have produced huge dividends for clients not only all over the UK but also all over the world.”

About Lead Gen
Lead Gen is a niche SEO consultancy and Lead Generation company based in London, UK with websites and clients throughout the UK, Ireland, USA, Canada & Australia. Their primary focus is providing lead generation services through results driven SEO consultancy, with additional branches of in house lead generation services and solutions for partners. For more information please visit: http://www.leadgen.co.uk/