Boston, MA -- (SBWIRE) -- 02/07/2013 -- In 2011, revenues of cafes/bars fell by 1% as in 2010. This compares not too poorly with the static review period CAGR of 0%, and continued the negative trend that the category has been experiencing since 2009 when value sales of the category dropped by 4%. Competition from other consumer foodservice categories such as fast food and takeaway outlets, together with consumers' reluctance to spend on non-necessities, has contributed to this negative trend.

Euromonitor International's Cafes/Bars in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2016 illustrate how the market is set to change.

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Product coverage: Bars/Pubs, Cafes, Chained Cafes/Bars, Independent Cafes/Bars, Juice/Smoothie Bars, Specialist Coffee Shops.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

- Get a detailed picture of the Cafes/Bars market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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