Boston, MA -- (ReleaseWire) -- 02/04/2013 -- The proliferation of smartphones ignited in Japan in 2011. Smartphones saw growth of 171% in volume terms in 2011 as the new niche became increasingly crowded. With the growing popularity of social networking sites such as Facebook and Mixi, consumers upgraded their basic feature phones to technology-rich smartphones offering speedy Internet access and constant connectivity, on top of multimedia sharing, digital photography and telecommunications functions. On the other hand, feature phones saw...
Euromonitor International's Mobile Phones in Japan report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Product coverage: Feature Phones, Smartphones.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get this Report
- Get a detailed picture of the Mobile Phones market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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