Boston, MA -- (ReleaseWire) -- 04/03/2014 -- Digital Signage Market by Hardware, Software (Edge Server, Distribution & Scheduling, Content Management), Application (Commercial, Infrastructure, Institutions, Industrial), Products (Indoor & Outdoor) & by Geography - Forecast to 2014 - 2020
Digital signage refers to any of the electronic display that broadcasts television programming, menus, information, advertising, and other contents. Digital signs utilizing technologies such as LCD, LED, plasma displays, or projected images to display content is found in both public and private environments, including retail stores, hotels, restaurants, and corporate buildings, amongst other locations. Because of its inherent dynamic nature where in the content may be frequently updated, and also by employing real-world interface such as embedded touch screens, image capture and gesture recognition, it is gaining a wide acceptance in the market.
Digital signs rely on a variety of hardware to deliver the content. The components of a typical digital sign installation include one or more display screens, one or more media players, and a content management server. Sometimes two or more of these components are present in a single device but typically there is a display screen, a media player, and a content management server that is connected to the media player over a network.
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The report deals with all the driving factors, restraints, and opportunities with respect to the digital signage market, which are helpful in identifying trends and key success factors for the industry. The report also includes qualitative analysis on the market, by analyzing complete pricing and cost analysis of products, Porter's analysis of the market, and SWOT analysis of the players. The report also profiles all major companies active in this field. This report provides the competitive landscape of the key players, which covers all key growth strategies. The report also formulates the industry trends of digital signage market with emphasis on market timelines and technology roadmaps, market, and product life cycle analysis.
Three major aspects of the complete market are covered in this report. They are the Market Analysis, Market Classification, and Market Landscape. Market Overview along with Market Dynamics and additional qualitative analysis constitute for Market Analysis. 'Market Classification' encompasses segmentation and sub-segmentation of the market by Hardware, Software, Product, Applications, and Geography. Lastly, the current market landscape is covered with detailed competitive landscape and company profiles of all key players across the ecosystem.
- Display manufacturers
- Consumer electronics and display companies
- Raw material and manufacturing equipment suppliers
- Semiconductor component vendors
- Content developers
- Advertising agencies
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