Boston, MA -- (SBWIRE) -- 02/24/2014 -- International brands continued expanding their sales shares in spectacles thanks to their "brand power". Spectacles are considered as relatively easy-to-afford luxury goods in price terms, compared to other items such as bags. People therefore prefer to own a branded product when purchasing spectacles. With such a trend in place, international brands recorded a good performance with their "brand power" in spectacles, despite efforts by local brand owners.

Euromonitor International's Spectacles in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2009-2013), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

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Product coverage: Readymade Reading Glasses, Spectacle Frames, Spectacle Lenses, Sunglasses.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Spectacles market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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