Boston, MA -- (SBWIRE) -- 11/25/2014 -- In the review period new coffee packaging trends in Sweden were driven specifically by consumer demand for more complex, upscale coffee, both in and outside of their homes. So, as the trend towards single cup preparation at home is building more and more momentum, packaging innovators are looking at how to best present their coffee to these consumers on retail shelves, ensuring quality and freshness. In terms of instant coffee, folding cartons continued to grow in 2012, mainly due to aforementioned single cups, such as instant cappuccino, which is frequently offered in small pack sizes. This pack type particularly attracts the coffee brand owners because it allows them to differentiate their products. Visual identity through pictures, colours and quality information are presumed to be necessary for instant coffee packaging.

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Industry Prospects

In Sweden, the unit volume growth is expected to be positive in the forecast period, as the level of health consciousness among consumers is expected to rise further. With the prevailing demographic trends featuring a generally ageing population, interest in healthier drinks is likely to increase further, thereby sustaining growing demand for tea and thereby raising demand for packaging materials such as folding cartons used in tea packaging.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Hot Drinks Packaging industry in Sweden with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Hot Drinks Packaging industry in Sweden, our research will save you time and money while empowering you to make informed, profitable decisions.

The Hot Drinks Packaging in Sweden market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes in units and filled volumes
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

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