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New Market Research Report: Ready Meals in the United Kingdom

New Food research report from Euromonitor International is now available from Fast Market Research

 

Boston, MA -- (SBWIRE) -- 03/21/2014 -- The horsemeat scandal significantly impacted upon ready meals in 2013, damaging consumer confidence in ready meals, particularly frozen ready meals. Leading frozen ready meal manufacturers, such as Iglo Bird's Eye, Tesco and Findus, withdrew products due to the presence of horsemeat within several product lines, and this adversely affected growth. The scandal also affected chilled ready meals, despite no evidence that these chilled products were involved.

Euromonitor International's Ready Meals in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Canned/Preserved Ready Meals, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads.

View Full Report Details and Table of Contents

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Ready Meals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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