Boston, MA -- (ReleaseWire) -- 03/05/2014 -- The most important trend in 2012 was the increasing number of free-to-play video games, the development of the freemium model. There is an increasing number of gamers playing games via social media, smartphones and tablets. They became accustomed to the freemium model: playing the games for free, and only paying for the extra coins or visual weapons when needed. As a result, packaged video games was losing share.
Euromonitor International's Video Games in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
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Product coverage: Digital Gaming, Video Games Hardware, Video Games Software.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get This Report
- Get a detailed picture of the Video Games market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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