Boston, MA -- (ReleaseWire) -- 11/14/2012 -- Published by Canadean, this Quarterly Beverage Tracker report provides a detailed analysis of the latest developments in the Brazil beverage market
Introduction and Landscape
Why was the report written?
In the current climate of economic uncertainty and market volatility companies need to know about more than just data. This report provides a complete overview of all commercial beverage consumption trends, latest market developments and an economic mood indicator
What is the current market landscape and what is changing?
The Brazilian economy is facing a difficult time. The government has continued to cut basic interest rates against a backdrop of increasing Dollar rates.
What are the key drivers behind recent market changes?
Family debt continued to rise, and unexpected low temperatures combines with high humidity.
View Full Report Details and Table of Contents
What makes this report unique and essential to read?
Designed for clients who want to understand the latest trends in the Brazil beverage industry and want more detail and analysis on this data. Canadean's Brazil Quarterly Beverage Tracker report is ideal for benchmarking total market vs. retail audit data and is an essential tool for keeping up-to-date with the latest industry and market developments
Key Features and Benefits
Readers are provided with a summary snap shot table showing category growth in Q2 2012 vs. Q2 2011, together with 2011 actual volumes, 2012 forecast volumes and projected growth
An economic mood indicator, completed by Canadean's local consultant, examines (on a scale of one to five) whether confidence levels in the industry are better or worse than the previous quarter, whether net prices are rising or falling and how Private Label products have performed versus the rest of the market. Selected retail pricing data is given for the most recent quarter and the previous four quarters, enabling analysis of price movements.
Key highlights of the last quarter's commercial beverage performance are identified and the key market drivers examined
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