Boston, MA -- (SBWIRE) -- 06/27/2014 -- Sports nutrition saw the launch of some non-protein products in 2012. Most of them contain L-carnitine.

Competitive Landscape

Atlantic Grupa remained the leading company in sports nutrition in Croatia in 2012, with a retail value share of 52%, which was a decrease of half a percentage point from 2011. Atlantic Grupa?s success can be attributed to the fact that the company has the most highly developed distribution network for meal replacement products in Croatia, and favourable shelf-positioning in large retail outlets.

Industry Prospects

Growth is expected to flatten out over the forecast period 2012-2017, meaning that no major changes will be seen in product portfolios, and the distribution channels will remain the same. The target audience is active sportspersons.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Sports Nutrition industry in Croatia with research from Euromonitor's team of in-country analysts.

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Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Sports Nutrition industry in Croatia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Sports Nutrition in Croatia market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Sports Nutrition in Croatia?
- What are the major brands in Croatia?
- What is the market size of Sports Nutrition in Croatia?
- What are the major brands in Croatia?
- Do consumers prefer powders, tablets, or RTD?
- Do consumers prefer protein, amino acid, whey, or creatine products?

Reasons to Get this Report

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Non-Protein Products, Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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