Official London Theatre

Official London Theatre Sets Its New Site on Success

London’s Theatreland is gearing up to welcome the world this summer with the official public launch of its new, streamlined website


London, United Kingdom -- (ReleaseWire) -- 04/16/2012 -- The Official London Theatre website, operated by The Society of London Theatre, is poised, ready to unveil the new-look website which allows visitors to find what they are looking for quickly and efficiently and to book tickets without any hassle.

The site offers the latest in navigation technology, with fully integrated social media links to Facebook, Twitter and YouTube to upload third-party video content. It even features a Backstage Pass section for the insiders’ look at London theatre, which no fan of the dramatic arts will be able to resist!

The state-of-the-art, search-driven navigation on means that all shows and venues are given equal prominence, so that users can quickly skim through the extensive range of London theatre information to find what they are looking for. It also allows them to specify an exact date or date range, show, venue, or location to streamline their search.

With the capital city gearing itself up for a summer like no other by playing host to the Olympic and Paralympic Games, there are fantastic opportunities to see London theatre shows, some of which are at reduced prices during the Olympic period and are clearly highlighted on OLT’s new site.

Improved functionality means information can be easily found on the site, and the increased media presence and flexibility are promoted by via the new carousel, picture galleries and embedded video content.

Ticket sales and discount opportunities are easier to spot than previously, and pricing is more transparent. There is also full integration of other Society of London Theatre brands across the site, such as TKTS, Theatre Tokens, and Kids Week.

In the new website’s intuitive layout, every aspect of easy navigation has been thought of, so that the user has more control over what they wish to see.

The site now offers the facility to search specifically for assisted performances of any show by date and type, such as captioned, audio described or typed.

As the world descends on London for a summer of thrills and relaxation, OLT has played its part by producing the ultimate user-friendly website to make planning the trip to the capital all part of the fun.

About Official London Theatre
The website is maintained by the Society of London Theatre, the trade association for the London theatre industry. Visitors can read the latest news, features and interviews, book tickets, and download maps to many major theatres.