Huntington Beach, CA -- (ReleaseWire) -- 03/25/2014 --The personal health and weight loss business, including diet plans, cookbooks, and surgeries, is easily a multi-billion dollar industry in the United States. From Weight Watchers in the 60s to Slim Fast in the 90s, each decade brings its plan of health and happiness to millions of Americans wanting a better, more energetic them. Men and women in this country are bombarded with a variety of diet choices, promising a myriad of health benefits, ranging from lost pounds and better sleep to clearer skin and shinier hair. Conflicting medical research about the diets that truly produce results only adds to the confusion. From clean eating to cleansing, gluten-free to dairy-free, vegan to vegetarian, it is becoming increasingly difficult to separate the health from the hype.

George Bryant, #1 best-selling author of the book Caveman Feast, makes it simple. Exuding honesty and boy-next-door-charm, George is anything but the typical celebrity chef. In fact, two years ago he did not cook at all. A former Marine, George’s journey has been inundated with weight obstacles and eating disorders. The Paleo Diet, a lifestyle that avoids grains, gluten, dairy, and soy, changed his life. Eager to share his story and empower others to make similar healthy lifestyle choices, George began sharing recipes on his blog. What began as a simple website has exploded into a Paleo cooking empire, with award-winning recipes, product reviews, a Civilized Caveman clothing line, and a rapidly growing online community. Now George Bryant has teamed up with fellow Paleo icon Juli Bauer for The Paleo Kitchen: Finding Primal Joy in Modern Cooking at www.thepaleokitchen.com , a collection of over 100 daring and delectable gluten and grain-free Paleo recipes certain to excite the caveman appetite in even the most skeptical eater, with great paleo recipes at www.civilizedcavemancooking.com

The Paleo Kitchen features an artful spread of full-color photos along with a solid helping of cooking tips and a dash of endearingly funny anecdotes from the authors. From first courses of Sage and Shallot Delicata Squash Soup and Citrus Mint Sugar Salad to main entrees of Creamy Seafood Risotto and Pepper Crusted Prime Rib, George and Juli take Paleo cuisine to a dazzlingly high gourmet level. Readers will learn to make paleo bread at civilizedcavemancooking.com and a full paleo breakfast at civilizedcavemancooking.com

The Paleo Kitchen has all of the health and none of the hype, making good-for-you inspired cooking an effortless reality.

About George Bryant
George Bryant is the #1 best-selling co-author of Caveman Feast and the creative mastermind behind Civilized Caveman Cooking Creations, a Paleo food blog that offers simple and delicious recipes as well as product reviews, giveaways, and a supportive online community.

For More Information:
T. Collins
Swell Marketing
16400 Pacific Coast Hwy. Suite 218
Huntington Beach, CA 92649
(949) 494-0007
tyler@swellmarketing.net