Analgesics Industry in UK 2014: Global Business Survey

MarketResearchReports.Biz announces addition of new report “Analgesics - UK - June 2014” to its database

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Albany, NY -- (ReleaseWire) -- 06/25/2014 --MarketResearchReports.Biz presents this most up-to-date research on "Research Report On Analgesics Market" UK 2014

The analgesics market benefitted from the strong marketing and product innovation output in 2013, as well as a strong performance by the topical analgesics segment. However, a battle still remains as consumers increasingly seek cheaper own-label products over those produced by well-known brands, due to the value they offer.

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Table of Content

Introduction

Products covered in this report
Excluded
Abbreviations

Executive Summary

The market
Figure 1: Best- and worst-case forecast for UK value sales of OTC analgesics, 2009-19
Market drivers
Companies, brands and innovation
Figure 2: New product launches in the OTC analgesics category, by format type, January 2010-March 2014
Consumers typically rely on oral remedies to treat pain
Figure 3: Types of medication used, April 2014
A quarter of consumers always buy own-label analgesics
Figure 4: Purchase considerations when buying OTC pain relief, April 2014
Nearly two in five concerned that painkillers only mask the pain
Figure 5: Attitudes towards pain relief remedies, April 2014
Consumers interested in faster working remedies
Figure 6: Factors influencing change, April 2014
What we think

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Issues and Insights

Opportunity to expand product innovation for headache relief
The facts
The implications
Bolstering usage of OTC analgesics amongst men
The facts
The implications
Combination packs could help offer stronger pain relief
The facts
The implications

Trend Application

Trend: Factory Fear
Trend: FSTR HYPR
Trend: Return to the Experts

Market Drivers

Key points
Population changes
Figure 7: Trends in the age structure of the UK population, 2008-18
Rising number of prescriptions presents challenge to OTC market
Figure 8: Number of prescriptions per person, UK, 2006-12
Increasing workforce creates potential opportunities for brands
Figure 9: Employment and unemployment, by gender, 2008-18

Who’s Innovating?

Key points
Launch activity up in 2013
Figure 10: New product launches in the OTC analgesics category, by launch type, January 2010-March 2014
Branded vs own-label launches
Figure 11: New product launches in the OTC analgesics category, branded vs own-label, January 2010-March 2014
Figure 12: Examples of own-label OTC analgesics launched in the UK, 2013-14
Growth in non-ingested remedies
Figure 13: New product launches in the OTC analgesics category, by format type, January 2010-March 2014
Figure 14: Examples of branded non-ingested analgesics launched in the UK, 2013
Figure 15: Examples of own-label analgesics in tablets/capsules form launched in the UK, 2013
Launch activity remains fragmented
Figure 16: New product launches in the OTC analgesics category, by company, 2013
Figure 17: Examples of OTC analgesics launched by Aldi and Wilkinson, 2013
Figure 18: Examples of OTC analgesics launched by Tesco, 2013-14
Time/speed continues to be an important claim in 2013
Figure 19: New product launches in the OTC analgesics category, by top 10 claims, 2013
Scope to expand herbal/botanical claims
Just 3% of new launches carry ‘on-the-go’ claims
Figure 20: Examples of OTC analgesics carrying ‘on-the-go’ claims, 2013

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Market Size and Forecast

Key points
Significant rise in value sales in 2013
Figure 21: UK value sales for OTC analgesics, 2009-19
Fan chart
Figure 22: Best- and worst-case forecast for UK value sales of OTC analgesics, 2009-19

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