Boston, MA -- (SBWIRE) -- 04/02/2014 -- Snack bars had value growth of 2% in 2013, equal to the growth rate in 2012, although significantly down from the double digit growth of the two years prior. This double digit growth was largely due to a premiumisation trend that was led by Carman's Fine Food, backed by strong growth in protein bars as its availability through supermarket channels was improved. The impact of these two factors did not last, however, and the market plateaued in 2013.

Euromonitor International's Snack Bars in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

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Product coverage: Breakfast Bars, Energy and Nutrition Bars, Fruit Bars, Granola/Muesli Bars, Other Snack Bars.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Snack Bars market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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