Boston, MA -- (ReleaseWire) -- 03/14/2014 -- In 2013, ready meals started to face more rotation between its categories in Lithuania. The most noticeable development came from chilled ready meals products, which started to put more pressure on the largest frozen ready meals category. These developments were largely possible due to Lithuanians' recovering purchasing power. This also allowed producers in ready meals to reduce the number of price-based promotions, on which the category was heavily dependent during the crisis and up until the...
Euromonitor International's Ready Meals in Lithuania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
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Product coverage: Canned/Preserved Ready Meals, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get This Report
- Get a detailed picture of the Ready Meals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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