Boston, MA -- (SBWIRE) -- 07/08/2014 -- Vacuum cleaners recorded positive growth due to the increase in demand for robotic vacuum cleaners, wet and dry vacuum cleaners, and handheld vacuum cleaners. However, as cylinder vacuum cleaners, which held 44% volume share of total vacuum cleaners, recorded stagnation, the increase was limited in 2013.

Competitive Landscape

LG Corp was the leading company in 2013, with various product line-ups across the category. The company did not compound its leading position in standard vacuum cleaner, and instead decided to concentrate on growing its robotic vacuum cleaner. Even within robotic vacuum cleaners, where specialised manufacturers such as iRobot Corp threaten its leading position, LG Corp managed to continue to lead with its strong retail channel and brand power. LG RoboKing dual 2.0 was launched in 2013. This robotic vacuum cleaner is more angular rather than rounded as other robotic vacuum cleaner products. By changing the shape of the product it increased corner cleaning efficiency from 84% to 94%.

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Industry Prospects

Vacuum cleaners is expected to grow especially the products that give consumer any sort of convenience. Handheld vacuum cleaners, wet and dry vacuum cleaners, robotic vacuum cleaners all offer consumers convenience and thus are expected to drive vacuum cleaners' overall sales during the forecast period. Within the category, wet and dry vacuum cleaners is expected to significantly increase its penetration rate over the forecast period. As being a stay-at-home housewife is decreasing in popularity amongst the younger generation, the need for a more convenient cleaning tool is expected to sharply grow.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Vacuum Cleaners industry in South Korea with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Vacuum Cleaners industry in South Korea, our research will save you time and money while empowering you to make informed, profitable decisions.

The Vacuum Cleaners in South Korea market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Vacuum Cleaners in South Korea?
- What are the major brands in South Korea?
- How have stick vacuum cleaners performance over the past 5 years?
- Are robotic vacuum cleaners the future for the vacuum industry?

Reasons to Get this Report

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Robotic Vacuum Cleaners, Standard Vacuum Cleaners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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