Strikeone Advertising

The Impact of SEO on Web Development and Design

 

New Delhi, India -- (SBWIRE) -- 05/01/2012 -- Web development companies around the world today are looking at adopting design and development techniques based on how major search engines determine the relevance, site information and facilitate higher rankings. The designs are required to offer to its audience relevant information also ensure easy navigability. It is not only a challenge but an art for development experts to satisfy the robotic crawlers and spiders which help determine where your web page will be ranked on their search results.

Strikeoneads a leading web development company which is known for its expertise in creating some of the country’s best and most optimized website is of the belief that there are a number of factors with respect to the design of a portal that influence the search rankings of a website. After its 10 years of experience in the industry across a range of industries, its strong team of experts has been able to build some interesting ideologies and philosophies with respect to what it takes to create a truly successful business website.

Strikeoneads is of the belief that as a business owner, it must be made clear that a web design not only impacts the online brand but the brand on the whole. Hence, it is important to give it all the due importance that it demands. The brand of a business is typically built depending on how their audience perceives it. The credibility that you showcase through your brand has a lot to do with the value it generates for itself as well as the value you create according to the criteria of major search engines that will then be willing to represent your website through their rankings.

Search engine optimization is not just a temporary fad it is pretty much the only route through which you can ensure making a presence on the internet. Effective web design is the primary method in which one can achieve successful SEO.

Ask any web development company and they will tell you the importance of good design and its influence on how the crawlers and spiders rank your website on their engines. The fact of the matter is that these crawlers and spiders don’t actually rate your website based on its aesthetic value, in fact what they are truly looking for is how informative and relevant your website is.

Does that mean you can compromise on your design? You may ask. And the answer is, a strict no. Since another major factor that these spiders look into is the popularity of your website. This means, that as a website owner, you are in a big catch 22 situation, which demands that you create an aesthetic website with good design, navigation facilities and informative content so that your website becomes more popular among internet users, and if that isn’t the case, the search engine will not give you a high ranking. Most search engines work on the assumption that the more hits your website gets, the more likely it is that your information is more useful for its audience.

As a web development company, organizations like strikeoneads.com help you strike the perfect balance between design and content to ensure that you get the best results out of your SEO initiative.

Strikeoneads is a leading Web Development Company, offering software development, web development and Wordpress Development services around the globe at competitive rates.