Boston, MA -- (ReleaseWire) -- 02/25/2014 -- During 2012, increasing unemployment and the difficult economy due to the recession and increases in taxation forced Italians to spend more time at home rather than going out. This applied to different occasions, from having breakfast or lunch at local bars or pastry shops, which were replaced by home-prepared meals, to going out with friends at night, which has often been replaced by beer and snacks purchased at local supermarkets to be consumed at home in front of the television.
Euromonitor International's Cafes/Bars in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2018 illustrate how the market is set to change.
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Product coverage: Bars/Pubs, Cafes, Chained Cafes/Bars, Independent Cafes/Bars, Juice/Smoothie Bars, Specialist Coffee Shops.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get This Report
- Get a detailed picture of the Cafes/Bars market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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