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Report Published: "Ice Cream in Ecuador"

Recently published research from Euromonitor International, "Ice Cream in Ecuador", is now available at Fast Market Research

 

Boston, MA -- (ReleaseWire) -- 02/28/2014 -- As the ice cream industry becomes more versatile and competitive, product developments and marketing efforts targeting children have been the most successful. Unilever Andina Ecuador SA has had great success with its Rey Max brand, which was launched in 2011 and has slowly gained in popularity among children, becoming the best-selling brand for the company in the last quarter of 2012, and remaining so in 2013. The importance of targeting children relies on the fact that they mostly buy products...

Euromonitor International's Ice Cream in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

View Full Report Details and Table of Contents

Product coverage: Frozen Yoghurt, Impulse Ice Cream, Retail Artisanal Ice Cream, Take-Home Ice Cream.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

- Get a detailed picture of the Ice Cream market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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Browse all Food research reports at Fast Market Research

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