Boston, MA -- (ReleaseWire) -- 02/12/2014 -- After five years of continuous decline in volume sales, ready meals looks to be finally out of the dip; a long period of growth is forecast. Croatian consumers are increasingly seeking convenience due to their busy lifestyles. The younger working population, despite high unemployment, find less and less spare time to prepare a "proper" meal every day in their households. Ready meals are usually "squeezed" into their cooking schedules just a few times a week.
Euromonitor International's Ready Meals in Croatia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
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Product coverage: Canned/Preserved Ready Meals, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get This Report
- Get a detailed picture of the Ready Meals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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