Dallas, TX -- (SBWIRE) -- 03/19/2014 -- According to a new market research report of “Augmented Reality & Virtual Reality Market by Sensors(Accelerometer, Gyroscope, Haptics), Components (Camera, Controller, Gloves, HMD), Applications (Automotive, Education, Medical, Gaming, Military), Technology Types & by Geography - Global Forecast and Analysis to 2013 - 2018”.

Browse 86 market data tables and 39 figures spread through 254 pages and in-depth TOC on “Augmented Reality & Virtual Reality Market”

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Global dedicated devices augmented reality market is expected to reach $659.98 million by 2018, whereas the immersive virtual reality market is expected to reach $407.51 million by 2018. The mobile based augmented reality and non-immersive virtual reality market analysis is done separately to maintain the mutual exclusiveness of data sets.

The major driving forces of augmented reality technology and virtual reality are the advancement and in computer technology and internet connectivity. The increased demand in virtual reality and augmented reality application in healthcare industry is a direct cause for a tremendous growth in AR & VR market. The other driving force for virtual reality and augmented reality technology is the consumer demand in m-commerce industry. The technology used in augmented reality applications, i.e. marker-less is at the apex and is expected to grow rapidly. Major driving factor in this marker-less is use of GPS and compass which are used commonly in smartphones. The technology used in virtual reality application, are in the emerging trends like goggles, contact lens, and further opportunities are described in detail in the report.

The augmented reality technology utilizes many technologies like image recognition, face recognition and gesture recognition technologies in many applications. This technology makes use of gesture recognition so as to help the user to point someone’s body movements virtually through mobile phones or tablets with the help of webcam and internet connectivity. Most of the established firms focus on inserting image recognition technology which makes possible to superimpose digital images like photos or images on the real world. The future of augmented reality enables the entire new classes of application and experiences like wearable technology which includes eyewear, contact lenses and a bionic eye having 3 dimensional displays.

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The Augmented reality technology has shown ubiquitous growth in mobile phone technology featured with a camera and a GPS (Global Positioning System) which allow the users to experience the technology beyond their anticipation. By 2015, the augmented reality technology will be widely used in the education field for advanced learning and for teaching technologies. The augmented reality and virtual reality technology will be used to contribute to the projects with smart innovations in future due to its great fascination and potential.

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