Union Park BMW

Union Park BMW Shows Wilmington Customers BMW’s Commitment to Safety

Union Park BMW helps keep customers safe on the road through innovative safety technologies included on their BMW vehicles.

 

Wilmington, DE -- (SBWIRE) -- 12/29/2011 -- BMW has made vehicle safety a top priority for years, and every year the automaker finds even more ways to keep its passengers safe on the road. From avoidance to protective to post-crash alert safety systems, BMW models have consistently been recognized for their focus on safety, and many models have even been named Top Safety Picks by the Insurance Institute for Highway Safety. Union Park BMW is informing customers how these innovative safety features can benefit them while out on the road.

Electronic stability control, anti-lock brakes, and roll stability are just a few of the safety features that come standard on all 2012 BMW models. Electronic stability control is designed to detect and minimize skids. When loss of steering control is detected ESC will automatically apply the brakes to help steer the vehicle where the driver intended to go. Anti-lock brakes are another safety feature that helps prevent skidding; in the case of a sudden braking attempt, the anti-lock brakes will allow the wheels to maintain their traction on the road instead of locking up. Roll stability on crossover and SUV models are included to minimize the possibility of a rollover.

Protecting occupants is BMW’s biggest concern in case of an accident. Standard side air bags include front and second-row head curtain air bags, and front seat-mounted torso air bags. In case of an imminent rollover, the rollover sensor is activated and the side curtain airbags deploy prior to the rollover to keep passengers safe. BMW also offers active knee protection, which are specially-designed airbags that protect the front passengers’ knees in the event of an impact.

BMW Assist is BMW’s solution to alerting emergency crews in the event an accident does occur. BMW Assist uses advanced technology to bring the attention of a response specialist to the occupant’s aid. The technology combines an integrated wireless phone for communication and a GPS satellite receiver to determine the vehicle’s location.

BMW also offers many preventative safety features, such as adaptive brake lights, which alert other drivers when the vehicle is stopping quickly, lane departure warning, night vision, and a rearview camera system.

These are just a few of BMW’s safety technologies available to help ensure safe drives for both those inside and outside the vehicle. The staff at Union Park BMW in Wilmington, DE is committed to keeping drivers safe and is proud to show customers all the benefits of BMW’s innovative technology. For more information about BMW vehicles or to check out some of these safety features in person, stop by Union Park BMW or visit the dealer online at http://unionparkbmw.com. Also, follow the Wilmington BMW dealer on Twitter for the latest news and events at http://twitter.com/UnionParkBMW.

About Union Park BMW
Union Park BMW, http://www.unionparkbmw.com, located in Wilmington, DE, carries a large inventory of new BMW vehicles. The knowledgeable service department at Union Park BMW is readily on hand to assist with any repairs and routine maintenance, while the parts department is fully stocked with BMW parts and accessories. The BMW dealer also offers a wide selection of used cars, as well as auto financing. Union Park BMW is proud to be a leading BMW dealer and strives to provide its customers with superior customer service.