Hyderabad, Andhra Pradesh -- (SBWIRE) -- 03/25/2012 -- ReportReserve Announces the inclusion of its new report"Global Mining Survey 2012–2013
Market Trends, Marketing Spend and Sales Strategies in the Global Mining Industry"Mining suppliers with the highest turnovers project their marketing expenditure to increase by an average of 6% over the next 12 months, while respondents from medium and small companies anticipate their average expenditures to increase by 5% and 9% respectively.
‘Market uncertainty’, ‘Rising competition’, and ‘Cost containment’ were all listed as the highest concerns for organizations in 2011 – 2012, outranked only by ‘Retention or recruitment of skilled staff.’
This implies that marketing budgets are set to increase considerably in 2012, as companies devise more aggressive marketing plans, which correspond with the projections in positive revenue growth.
Key Features and Benefits:
- Project industry trends and revenue growth expectations in 2012 and understand business confidence to take informed business decisions.
- Drive revenues by understanding future product investment areas and key growth regions.
- Uncover key challenges and opportunities and identify key actions required to maintain and win buyer business.
- Formulate effective sales and marketing strategies by identifying how suppliers’ marketing budgets are changing and direction of spend in the future. Better promote your business by aligning your capabilities and business practices with your customer’s changing needs.
- Secure stronger customer relationships by understanding the behaviour and changing strategies of industry suppliers.
- Benchmarks sales and marketing plans with industry competitors to effectively determine strategy. This report also promotes your business by aligning your capabilities and business practices with your customers’ changing needs during these times of market uncertainty.
- Grants access to the opinions and strategies of business decision makers and competitors, but also examines their actions surrounding business priorities. The report promotes your business by aligning your capabilities and business practices with your customer’s changing needs.
- Based on primary survey research conducted by ICD Research accessing its B2B panels comprised of senior purchase decision makers and leading supplier organizations.
To pre-order this report, please send an email to Pallavi Singh.
Pallavi Singh
Manager, Publisher Relations
Report Reserve | Knowledge Store for Premium Market Research
+91 40 6602 7557 DIRECT | +1 888 841 7841 FAX
pallavi.singh@reportreserve.com | http://www.reportreserve.com
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