Boston, MA -- (SBWIRE) -- 11/28/2014 -- The number of outlets increased for self-service cafeterias in 2013, as the leader Venetis AVEET continued to invest in the channel. Nevertheless, self-service cafeterias only has a marginal presence in overall consumer foodservice in Greece, accounting for a negligible share of value sales. Overall, self-service cafeterias has become popular mainly because of the leading player, which has been expanding its network and creating traffic for the whole channel.

Competitive Landscape

Venetis AVEET was the leader in self-service cafeterias in 2013, with its value share reaching 65% in chained self-service cafeterias. The company is developing two concepts in self-service cafeterias, Venetis Food Hall, which reached 30 outlets in 2013, and its newest concept Venetis 1948, which opened its third outlet during the year. Both operations are based in Athens, and have been increasing in popularity amongst Greek consumers due to their fresh and wide menu options, the company?s well-established history of quality items (via its historic network of bakeries in retailing) and its store locations.

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Industry Prospects

The forecast is positive for self-service cafeterias, given that the leading operators in the channel are planning further expansion and development. In particular, self-service cafeterias is small enough to be directly influenced by the performance of even one player, especially the leading one. In this light, the future performance of the channel will be in accordance with the direction of Venetis AVEET?s operations in this area, and company has already reported a strategic expansion plan.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Self-Service Cafeterias industry in Greece with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Self-Service Cafeterias industry in Greece, our research will save you time and money while empowering you to make informed, profitable decisions.

The Self-Service Cafeterias in Greece market research report includes:

- Analysis of key supply-side and demand trends
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Self-Service Cafeterias in Greece?
- What are the major brands in Greece?
- Are there any new developments in terms of the food and drink offering in self-service cafeterias in Greece?
- What is the average spend per transaction for self-service cafeterias and how does this compare to other foodservice formats i.e. fast food, full-service restaurants?

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