Boston, MA -- (ReleaseWire) -- 03/19/2014 -- Snack bars remained a niche category in India in 2013 as consumer awareness levels of snack bars was low. The main reasons for such low awareness were a lack of promotional efforts by leading manufacturers and high product prices. Moreover, Indian consumers are still unfamiliar about the nutritional benefits of snack bars and that snack bars can be consumed as an alternative to a quick meal.
Euromonitor International's Snack Bars in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
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Product coverage: Breakfast Bars, Energy and Nutrition Bars, Fruit Bars, Granola/Muesli Bars, Other Snack Bars.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get This Report
- Get a detailed picture of the Snack Bars market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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