Boston, MA -- (ReleaseWire) -- 03/04/2014 -- Soup sales have started to become heavily influenced by the introduction of bolder and premium flavours from numerous soup companies. Soup companies have been producing more unique flavours for their major soup brands with increasing regularity to better reach out to younger millennial consumers, who typically prefer bold flavours and variety in their meals. Soup companies have been introducing these new flavours using new brand names such as Campbell's Go Soup and General Mills Progresso...
Euromonitor International's Soup in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
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Product coverage: Canned/Preserved Soup, Chilled Soup, Dehydrated Soup, Frozen Soup, Instant Soup, UHT Soup.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get this Report
- Get a detailed picture of the Soup market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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