Researchmoz added a latest research report on"Yogurt and Yogurt Drinks - UK - July 2014 "in their database
Albany, NY -- (SBWIRE) -- 07/22/2014 -- That half of users of yogurt/yogurt drinks express concern about the sugar content in these highlights the need for the industry to tackle this issue. Trends towards clearer on-pack labelling in the UK will shine more light on the sugar content of yogurts.
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Table of Content
Introduction
Definition
Abbreviations
Executive Summary
The market
The future
Figure 1: Forecast of UK retail sales of yogurt and yogurt drinks, by value, 2009-19
Figure 2: Forecast of UK retail sales of yogurt and yogurt drinks, by volume, 2009-19
Market factors
Health focus could switch to sugar content
Kids are a lucrative group for yogurt/yogurt drink brands
Predicted rise in consumer spending bodes well for encouraging trading up
Companies, brands and innovation
Müller Corner leads spoonable yogurt, with sales topping £250 million
Figure 3: Estimated UK retail sales of the top five leading brands in adult and children’s spoonable* yogurt, by value, 2013
A decline in NPD in 2013
Adspend reaches £53 million in 2013
The consumer
Around two in five associate yogurt/fromage frais and yogurt drinks with naturalness
Figure 4: Correspondence analysis of qualities associated with yogurts and yogurt drinks, April 2014
Almost eight in 10 people eat yogurts
Figure 5: Usage of yogurt, fromage frais and/or yogurt drinks, April 2014
Eight in 10 buy yogurt, standard variants being the most popular
Figure 6: Types of yogurt/yogurt drink bought in the past three months, April 2014
Almost three in five eat yogurt as a dessert
Figure 7: Occasions when people eat yogurt/fromage frais and/or drink yogurt drinks, April 2014
Around two in five eat yogurt/fromage frais as an alternative to other treats
Figure 8: Reasons for eating yogurt/fromage frais and/or drinking yogurt drinks, April 2014
Three in four believe in the nutritious benefits of yogurt/yogurt drinks
Figure 9: Attitudes towards yogurt, fromage frais and yogurt drinks, April 2014
What we think
Issues and Insights
Operators look to address consumer concerns on sugar
The facts
The implications
On-the-go occasion provides potential for expanding usage
The facts
The implications
Innovation on flavour can help to improve yogurt’s positioning as lacking in excitement
The facts
The implications
Trend Application
Trend: Guiding Choice
Trend: Play Ethic
Futures Trend: Generation Next
Market Drivers
Key points
Health focus could switch to sugar content
Greek yogurt must be made in Greece
Predicted rise in consumer spending bodes well for encouraging trading up
Kids are a lucrative group for yogurt/yogurt drink brands
Figure 10: Trends in the age structure of the UK population, 2009-14 and 2014-19
Strengths and Weaknesses
Strengths
Weaknesses
Who’s Innovating?
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