Boston, MA -- (ReleaseWire) -- 03/03/2014 -- Despite an overall decline in the value sales of video games, the key driver of video games throughout 2012 was digital gaming, ie PC and console game downloads, online games and mobile games. The increased popularity of tablets and smartphones added to this growth, as consumers desired a platform that enabled them to play games in transition - whether it be travelling or waiting - as well as at home.
Euromonitor International's Video Games in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
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Product coverage: Digital Gaming, Video Games Hardware, Video Games Software.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get This Report
- Get a detailed picture of the Video Games market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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