Boston, MA -- (ReleaseWire) -- 05/21/2014 -- Writing instruments was strongly affected by the economic downturn, which afflicted Spanish society over the review period. The diminished budgets of public institutions, schools and private companies caused a drastic fall in demand in terms of volume sales. Value performance suffered from manufacturers' policies of betting on larger-sized packages in order to support demand and reduce costs and to the trend amongst consumers and companies to seek for the cheapest products.
Euromonitor International's Writing Instrumentsin Spain report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2009-2013), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
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Product coverage: Colouring, Markers and Highlighters, Pencils, Pens, Writing Accessories.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get This Report
- Get a detailed picture of the Writing Instruments market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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