I have been an analyst for 25 years and have watched RIM wrestle with this same outage problem time after time. Every few years we get pinched by yet another major problem.
We are currently experiencing the next big RIM Blackberry outage. Sometimes these outages just hit the USA. Other times they hit other countries.
However this is not new. Every few years we see RIM having major outages.
The last time was a couple of years ago. At that time RIM was still strong and growing.
This time RIM is struggling with smartphone makers like Apple and Google and cannot afford these outages.
In the past RIM was still the best way to have one device with a phone, email, text messaging and web access.
However today the marketplace has found competitors they often like more.
Will this new outage affect RIM more than in the past?
For the first time I am now saying yes it will. This will not be the final nail in RIM’s coffin, but where in the past RIM always came back, this will give customers yet another reason to look at other devices.
This outage will hurt RIM. So will future outages. RIM cannot afford to have any more outages. However we have grown to expect it haven’t we.
Today customers rely on their wireless phone for telephone calls, email, text messaging, web access and more. Today more than any other time with new competition really impacting RIM I think this will become a growing problem for the company.
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These comments may be quoted in news stories.
Please attribute to Jeff Kagan, Tech Analyst with www.jeffKAGAN.com
If you would like to discuss, call me at 770-579-5810 or send an email to jeff@JeffKAGAN.com
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Jeff KAGAN| Tech Analyst at www.jeffKAGAN.com
Analyst sharing perspective on the changing industry for 25 years
~ One of best known Telecom Industry Analyst
~ Wireless, Telecom, CableTV, IPTV, Technology, HealthCare Technology
~ Analyst, Columnist, Author, Consultant, Speaker
Phone 770-579-5810 Email jeff@jeffKAGAN.com
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Contact InformationJeff Kagan
Title: Tech Analyst ~ Telecom Industry Analyst
PO Box 670562
Marietta, GA 30066
Phone: 770 579 5810