Shootmyash® Releases H-O-R-S-E for Airsoft Targeting

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West Chester, PA, July 21, 2011 — Shootmyash, manufacturer of the popular wireless smart-targets known as “SmartAsh” for the Airsoft market, announced today the release of H-O-R-S-E, a live multi-shooter Airsoft targeting application.

Shootmyash General Manager Conor Gilbreath said, “You may remember playing H-O-R-S-E with a basketball or with cards. We have taken this old game and implemented our first multi-shooter target training scenario for our Airsoft-specific SmartAsh targets.

“We use the classic rules of H-O-R-S-E, but in a whole new way. Two to four players can compete with each other. The Shootmyash software allows players to change the scoring and feedback as desired, drawing from Shootmyash’s vast library of sound effects and voice-overs.

“We also have two other shooting scenarios currently online for single-shooter Airsoft training where you are audibly prompted for targets to hit with scoring as well as a freestyle application with only feedback on targets selected from the Shootmyash Scoreboard.”

The Scoreboard currently has seven pull-down options for: Game Type, Difficulty, Number of Shooters, Target Layout, Voice, and Hit and Miss Sounds.

About Shootmyash (http://www.shootmyash.com): A developer of patent-pending “smart targets” crafted in fine USA hardwoods, with embedded radio sensors that come to life as an interactive audio and scoring web application.

The SmartAsh product family information, including the recently introduced Solar Harvest “5-year” target, can be reviewed at: http://www.shootmyash.com/products.php

Shootmyash Scoreboard is online (http://www.shootmyash.com/score-board.php) and is additionally available as a download for Airsoft training in areas without net access. This software is HTML5 compliant and works through your browser online and offline.

The company introduced the SmartAsh-4 target at the North Atlantic Expo in March 2011. The company is trying to upwardly adjust and balance production schedules with this new product category. Since the beginning of the year, 57 countries of individuals have checked in on the Company’s website and more than 2000 visitors have spent time there. According to Google Analytics and excluding the USA, the top ten countries of interest in descending order have been Mexico, Spain, France, Argentina, Brazil, Colombia, Japan, Chile, UK and Germany. We seek to find qualified distributors, partners and shooting range operators worldwide.