Tough Choice Between Kindle Fire and Nook Tablet | Jeff Kagan Tech Analyst

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Jeff Kagan

Tech Analyst

     

OK they are all now in the marketplace. The choice is yours.

How do you choose? If you don’t need to actually touch and feel an try the devices your job is easy. The devices are similar so just order from the company and the cloud you prefer.

If like me, you actually need to touch and feel and try the devices choosing is more complicated.

It’s actually easy to walk into any Barnes & Noble store and use the actual device. You can read books, change settings and download any book you want. You can in fact test an actual operational device. This is a big advantage for B&N.com over Amazon.com.

Not as easy with Amazon.com and their Kindle Fire. You can see a demo device at stores like Office Depot, Staples and several other retail stores. This is better than nothing. The problem is you cannot actually use the device. It is just in Demo mode. That means you cannot actually compare.

We still have a lot to learn about these devices and the clouds they sit in and the companies that offer them. However because of the ability to test a full operational B&N Nook device compared to a dummy demo from Amazon.com, the choice so far is for B&N.com.

I have tried both and love the way the Nook Tablet works. Who knows, I may like the way the Kindle Fire works just as much, but I have no way of knowing.

This is something Amazon.com should fix. This is a weakness for Amazon.com in their marketing plans. They have no store front. Many customers only buy something like electronics after they have the ability to see and touch and feel the device.

So Amazon.com is close, but they should hook their test devices up to the Internet and let customers actually compare, side by side.

I will buy one or the other. I just have to make up my mind which company and cloud to lock my purchases in with long term. I currently am a happy customer of both. Choosing is tough.

The decision is not going the way I expected. Before all these new devices I thought I would just wait for the newer version of the Kindle and Nook to come out and buy one of those. However now that I have had the chance to see and use the new color tablets, that is what I am sold on.

That’s the easy part. However choosing between one or the other is still the question.

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Please attribute to Jeff Kagan, Tech Analyst with www.jeffKAGAN.com

If you would like to discuss, call me at 770-579-5810 or send an email to jeff@JeffKAGAN.com

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Jeff KAGAN| Tech Analyst w Atlanta based jeffKAGAN.com

Analyst sharing perspective on the changing industry for 25 years

~ Also Columnist, Author, Consultant, Speaker

~ Column http://www.ectnews.com/perl/section/jeff_kagan/

Phone 770-579-5810 Email jeff@jeffKAGAN.com Web www.jeffKAGAN.com

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