Newark, DE -- (SBWIRE) -- 04/27/2016 -- According to a recent study by Intuit, starting a small business in the US costs as little as $325, making the dream of becoming an entrepreneur well within financial reach for most Americans. Sadly, within five years or less, 49% of those start-ups will crash and burn.

The issue is cyclical – without proper education about how to grow and sustain their business, small business owners will likely fail. Without small businesses creating more money and jobs, the economy will continue to struggle. Sadly, many entrepreneurs and small business owners have become accustomed to being "boxed in" to this vicious cycle.

Business Optimization strategist and business consultant Darnyelle A. Jervey, MBA is all too familiar with this cycle. She consults new and seasoned entrepreneurs on how to survive the dreaded five-year curse. Jervey insists that small businesses provide a win-win in this economy. She says: "Not only does owning your own business help your family's financial needs, but it also allows you to give jobs to others, in turn helping their family's budgets. I'm convinced, as are many financial experts, that creating successful entrepreneurs will heal the current poor economy."

Today's entrepreneur is looking to create a business that is meaningful – aligned with their personal values and offers great service to others in order to make an impact on the world. And this is a noble and life-fulfilling mission. And agreeably, Jervey believes that you can build a life and business that brings you [and others] joy. However, Jervey cautions that a great business mission and idea is not enough to ensure success. A business owner can be the best expert in his or her field or produce the best content, but none of that matters without solid marketing and operational systems. Jervey, shares, "branding is how you get known, marketing is how you get found, sales are how you get paid and operations are how you build a business." Jervey continues, "Marketing is the oxygen of a business. If you don't have a great marketing system, your business won't be able to live very long." It is with this in mind that she created her annual training event for entrepreneurs and small business owners, "Unleash Your Incredible Factor Live" – a groundbreaking entrepreneurial marketing and sales training event that begins May 24, 2016 and continues through May 27, 2016 in Wilmington, DE.

"I want to show entrepreneurs how to Position their businesses for profit. Building a business doesn't have to be difficult." Unleash Your Incredible Factor Live – Grow Your Business with GRACE is an event designed to help micro and small business owners learn how to become positioned, purposeful and profitable in their businesses in 2016. Jervey encourages all interested parties to visit UnleashYourIncredibleFactor.com for more details. Learn more