Williamstown, MA -- (ReleaseWire) -- 05/01/2012 -- Audi, BMW and Mercedes-Benz are all vying to dominate the premium car market. Success hinges on the four key markets of China, Germany, the UK and the US, which account for more than 60% of the trio's combined sales. The close relationship between affluent households and the performance of these three leading premium players suggests the outlook is good for future sales volumes.
Euromonitor International's new Automotive reports are designed specifically for stakeholders in the automotive industry and are compiled from Euromonitor's unrivalled range of global macro-economic and consumer intelligence. This innovative approach assesses myriad 'pull' factors that help shape the future of vehicle demand: from consumer lifestyles to income and expenditure; from demographics and household profiles to social technologies. Automotive also draws upon perspectives from Euromonitor's coverage of other industries, including Consumer Electronics, Consumer Finance and Travel and Tourism.
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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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