Boston, MA -- (SBWIRE) -- 08/19/2014 -- Current value growth in 2013 was almost two percentage points higher than in the previous year. Nonetheless, sales of child-specific products continue to be low, accounting for only 3% of overall beauty and personal care products. The ongoing improvement in economic conditions which boosted spending among lower-income demographics enabled this consumer group to access more expensive products during the course of the review period. These two conditions created a balance which resulted in slow, though still positive, volume growth rates.

Competitive Landscape:

The five competitors in baby and child-specific products in Uruguay are Johnson & Johnson, Kimberly-Clark, Tenirex, Industria Papelera Uruguay Sociedad Anonima and Cosmeticos Avon.

Industry Prospects:

Economic conditions are expected to weaken over the forecast period as GDP growth is set to decline and inflation will continue to be of concern. This will definitely reduce demand for higher priced products. However, if new assisted birth programmes start showing positive results, this could have a positive impact on demand for baby and child-specific products.

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Report Overview:

Discover the latest market trends and uncover sources of future market growth for the Baby Care industry in Uruguay with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Baby Care industry in Uruguay, our research will save you time and money while empowering you to make informed, profitable decisions.

The Baby Care in Uruguay market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Baby Care in Uruguay?
- What are the major brands in Uruguay?
- What are the movements in unit prices across categories?
- What is the penetration of premium baby care products?

Reasons to Get this Report:

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Baby and Child-specific Hair Care, Baby and Child-specific Skin Care, Baby and Child-specific Sun Care, Baby and Child-specific Toiletries, Baby Wipes, Medicated Baby and Child-specific Products, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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