Boston, MA -- (SBWIRE) -- 02/06/2015 -- Compared to the review period CAGRs of -2% in volume terms and +1% in current value terms, biscuits performance in 2014 was a significant improvement. Biscuits continued to see a lot of innovation in 2014 as manufacturers rely on new launches to keep consumers interested. Innovation typically focuses on brand extensions of established brands with a focus on new packaging formats or new flavour combinations. Consumers in Bosnia-Herzegovina traditionally see biscuits as one of their favourite snack foods.

Competitive Landscape

Danube Foods, Jaffa and Kras Trgovina are expected to lead biscuits sales in the country during 2014 with respective value shares of 20%, 13% and 6%. These regional manufacturers have all been operating in the country for many years and have built-up strong loyalty among consumers by investing in advertising and, more recently, product innovation, with their products being available across the country in most grocery stores.

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Industry Prospects

With a projected retail volume CAGR of 3%, biscuits will perform better over the coming years than during the review period. Demand is expected to recover with the improvement of the economy and the continued efforts of manufacturers to align their production portfolios with consumers? ever-changing tastes.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Biscuits industry in Bosnia-Herzegovina with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Biscuits industry in Bosnia-Herzegovina, our research will save you time and money while empowering you to make informed, profitable decisions.

The Biscuits in Bosnia-Herzegovina market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Biscuits in Bosnia-Herzegovina?
- What are the major brands in Bosnia-Herzegovina?
- How will increasingly volatile wheat commodity prices impact retail prices and sales performance?
- What are the market opportunities for high fibre products?
- How are biscuits manufacturers balancing consumer demand for both healthy and indulgent products?

Reasons to Get this Report

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

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