Seattle, WA -- (SBWIRE) -- 11/14/2019 -- Global Event Management Software Market – Insights
Event management software aid in management of various activities such as professional & academic meetings, conferences, and public events. These software include, registration, schedulers, analytics, and surveys. Event management software offers real-time reports, effective communication, and convenient data management.

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Global Event Management Software Market: Drivers
A major factor boosting growth of the global event management software market is increasing demand for data-driven business outcomes. Data-driven business outcomes help in rapid decision making and improving consumer experience. These outcomes also help in understanding consumer preferences and increase profit margins for software providers. This is attributed to high productivity in multiple areas of operation.

Moreover, increasing preference for online registrations is also contributing to growth of the market. Online registration aids in real-time feedback & reporting, keeping subscribers updated through marketing communication, and saves cost.

Global Event Management Software Market: Restraints
A major factor hampering growth of the market is issues related to integration and maintenance of the software in event management systems.

Global Event Management Software Market: Segment Analysis
Among end users, the corporate segment is expected to hold dominant position in the market over the forecast period. This is attributed to increasing number of events organized in the corporate sector. Some of the events organized in the corporate sector include, conferences, seminars, meetings, product inaugurations, press and board meetings, and award ceremonies. Event management software aids to reduce manual process and increase engagement and support targeted activities in corporate events.

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Global Event Management Software Market: Taxonomy
On basis of deployment type, global event management software market is segmented into:
-Cloud-based
-On-premise

On basis of organization size, global event management software market is segmented into:
-Small and Medium Sized Enterprises (SMEs)
-Large Enterprises

On basis of end users, global event management software market is segmented into:
-Education
-Government
-Corporate
-Others

On basis of region, global event management software market is segmented into:
-North America
-Europe
-Asia Pacific
-Latin America
-Middle East
-Africa

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Global Event Management Software Market: Regional Analysis
The market in Asia Pacific is expected to record the highest CAGR over the forecast period, owing increasing number of events organized in the region. For instance, according to the data published by Event Management Association of India, the event industry in India was valued at US$ 794 million in 2016-2017 and is expected to cross US$ 1,410 million by 2020-21. Major growth engines in Asia Pacific event management software market include, India, China, Japan, and Australia. Key players in the market offer services to a broad range of customers and needs to focus on brand marketing to enhance their market share.

Global Event Management Software Market: Competitive Landscape
Key players operating in the global event management software market include, Certain, Inc., Zerista, Inc., Ungerboeck Software International, Bizzabo Inc., SocialTables, EventZilla, Gather Technologies Inc., EventBrite Inc., etouches Inc., Zoho Corporation, Cvent, Inc., and Xing Events

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